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为什么说翻译对小型企业很重要呢?

作者:    来源:    发布时间:2019-10-12 15:29:48    浏览量:0

  大多数小型企业没有大量的广告预算,因此很少扩展到国际市场。但是,互联网使企业更容易向国外市场的客户提供其产品或服务。进入国外市场时,您需要与提供商务翻译服务的公司合作,在这样就会体现出翻译对小型企业的重要性了,下面北京翻译公司为大家介绍:

  Most small businesses do not have a large advertising budget, so they seldom expand to the international market. However, the Internet makes it easier for enterprises to provide their products or services to customers in foreign markets. When entering foreign markets, you need to cooperate with companies that provide business translation services. In this way, it will show the importance of translation for small enterprises. Here's a brief introduction from Beijing Translation Company.

  1、用他们的母语与客户沟通

  1. Communicate with customers in their mother tongue

  成功打入国外市场不仅仅需要打价格和质量游戏。您需要使用听众能够理解的语言与听众交谈。这就是翻译的来源。

  Successful entry into foreign markets requires more than price and quality games. You need to talk to the audience in a language that the audience understands. This is the source of translation.

  消费者更喜欢了解他们的品牌。因此,努力在您习惯的环境中为您的外国客户提供解决方案。这可能包括使用他们在其文化或母语中熟悉的场景或消息。

  Consumers prefer to know their brand. Therefore, strive to provide solutions for your foreign customers in the environment you are accustomed to. This may include using scenes or messages that they are familiar with in their culture or mother tongue.

  2、改善您的销售

  2. Improve your sales

  以您所针对的外国受众的母语提供有关您的服务和产品的信息将极大地促进销售。人们从他们信任的企业购买产品,而在国外市场上建立信任的方法之一就是通过目标客户的语言进行交流。

  Providing information about your services and products in the mother tongue of the foreign audience you are targeting will greatly promote sales. People buy products from companies they trust, and one way to build trust in foreign markets is to communicate in the language of their target customers.

  如果您要在线提供服务或销售产品,请确保您的网站已使用目标受众的语言进行了本地化。您可以获得设计用于向您要营销到的特定国家/地区的访问者显示本地版本的网站。

  If you want to provide services or sell products online, make sure that your website is localized in the language of the target audience. You can get a website designed to show local versions to visitors from specific countries/regions you want to market.

  3、在市场上具有竞争力

  3. Competitiveness in the market

  涉足国外市场的小型企业需要制定可靠的营销计划才能蓬勃发展。如果您不了解要追求的市场的购买者心理,那么很难从营销支出中获得投资回报。商业翻译服务机构可以通过为本地受众定制内容来帮助您在国外市场上产生影响。这样,您将拥有一个与本地公司竞争的公平竞争环境。

  Small enterprises involved in foreign markets need to develop reliable marketing plans in order to flourish. If you don't understand the buyer psychology of the market you are pursuing, it's hard to get a return on investment from marketing expenditure. Business translation services can help you influence foreign markets by customizing content for local audiences. In this way, you will have a fair competition environment to compete with local companies.

  寻求其他收入来源的小型企业可以将目光投向国际市场。但是,这些公司将不得不依靠翻译服务提供商以其母语向新客户传达信息。

  Small businesses looking for other sources of income can look to the international market. However, these companies will have to rely on translation service providers to convey information to new customers in their mother tongue.

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